Rebranding and strategy for B2B companies
When your brand identity needs to evolve, we start with a strategic and visual redefinition, ensuring your site is built on solid foundations.
Built for ambitious brands
The foundations of your uniqueness
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Brand audit
In-depth analysis of your business and audience to define a strong strategic base.
Brand strategy
Clarifying your mission, vision, value proposition, and audience to shape a strong, differentiated positioning.
Visual identity
We refine and elevate your visual identity for stronger brand recognition and consistency.
Verbal identity
Define your tone of voice, brand personality, and craft a slogan that truly reflects who you are.
Brand Book
Your brand’s DNA in one document: visual identity, tone of voice, positioning, and usage standards.
Go-to-Market
Make your brand visible where it matters: social networks, high-impact media, and a standout website.
Key phases of your transformation
We dive deep into the DNA of your business through a comprehensive audit: business model, positioning, competitors, and customer insights.
Goal: Uncover hidden strengths and opportunities to build a solid strategic foundation.
Building on our findings, we clarify your mission, vision, values and define your Unique Mechanism. Your positioning becomes clear, distinctive, and fully aligned with your personas.
We explore creative directions that align with your brand strategy, market, and identity—laying the groundwork for a cohesive visual universe from the very start.
We present a complete brand concept, applied across key media: logo, print, textiles, business cards, and more. Every detail is crafted to reflect your vision, reinforce your positioning, and resonate with your audience.
We shape your visual and verbal identity: logo, color palette, typography, graphic language, slogan, tone of voice, and brand personality. A cohesive brand system, designed to amplify your impact.
You receive a complete Brand Book with clear, practical guidelines for using your branding consistently. All graphic elements are delivered as standalone assets, ready to be used across all your communication channels.
Let's build the future of your brand
Rebranding
Average duration: 10 weeks
Included in the offer
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Website
This service is available as an add-on to our Webflow package when needed.
What sets our approach apart
A high-impact, business-first methodology tailored for marketing and sales performance.
One team. One vision.
Your identity is crafted and implemented by the same expert team, ensuring perfect alignment, faster execution, and a cohesive digital presence.
Designed for B2B businesses
Every decision is guided by your business challenges, target audiences, and conversion channels. Your brand identity becomes a strategic asset for both your marketing and sales teams.
Beyond a logo. A strategic identity.
We rethink your entire visual and verbal identity to reflect what makes you unique and to support your teams in the field, not just on paper.
A clear, structured process
Every step is framed and tracked through your client portal, giving you complete visibility and removing uncertainty at every stage.
A shared ambition
Our role is to deeply understand both your expectations and those of your market, to challenge ideas constructively, and to refine every detail with you until your identity truly fits who you are.
Explore our portfolio
Customized Webflow sites, designed to embody your brand and engage your audience.
They trusted us with their Webflow project
B2B companies that trusted us to structure, design and develop their Webflow site with a strategic, performance-oriented and autonomous approach.
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“We were looking for a Webflow agency that was able to support several projects at the same time, and above all to adapt to the needs of each project. What impressed me from the start at We-R was really the ability to listen. It's cool to be in contact with people who are super enthusiastic about each project, who are thoughtful and who are super professional. Today, We-R is a privileged partner of the group. As soon as we have a website project for one of our agencies, I will contact We-R directly.”
“These guys have been collaborating with us for the past few quarters, successfully doubling the number of pages on our website and addressing many errors left by previous contractors. They've maintained clear communication through convenient channels like WhatsApp and email, and have been very flexible with modifications. I hope our partnership continues well into the future.”
“We are thrilled to be working with We-R. Their help is invaluable thanks to their ability to effectively understand our business and the excellence of their services.”
“Great team and great job! I am very happy with their work. Their professionalism and efficiency really impressed me. Thanks again for the great website!”
“I had the pleasure of collaborating with Salomé and Thibaut for the development of a website (Programmads.com). They were attentive, responsive and provided good advice. I would highly recommend!”
“I had the opportunity to work with the We-R team to create several websites and the result is incredible every time!
A professional team that listens to your needs. Their expertise and creativity take your projects even further. The final results have always lived up to my expectations (if not more). They support you from start to finish while ensuring that your brand image is respected.
A professional and very friendly team, a real pleasure to collaborate with them!”
Any questions?
Full transparency to guide smart, informed decisions.
Talk to our brand expert
Let's build an identity that affirms your uniqueness and unleashes your potential.
