A redesigned website to clarify AdSecura’s offer, strengthen its market credibility, and enable internal teams to manage and evolve the site independently.
Client
Project date
Services
Website
best international marketing tool
Webflow autonomy
product-centric
integrated leading platforms
AdSecura is a fast-growing AdTech SaaS specializing in digital campaign quality control, budget monitoring, AI-driven insights, and tag tracking.
Recently launched as an independent player in the AdTech market, AdSecura is gaining traction, most notably with its recognition as Best International Marketing Tool at the IAB MIXX Awards.
To support this momentum, the company needed a robust and scalable web infrastructure. One that would reflect its maturity, clarify its value proposition for agencies and advertisers, and serve both acquisition and brand visibility goals.
The new site needed to reflect AdSecura’s maturity and reinforce its positioning as a key player in the AdTech landscape.
One of the core goals was to ensure the platform’s value proposition and functionality were instantly clear to both agencies and advertisers.
The website had to be concise, conversion-driven, and built to evolve in step with AdSecura’s product roadmap and marketing efforts.
The site was designed in Webflow to allow AdSecura’s team full autonomy to manage, update, and expand the platform without relying on external developers.
AdSecura had already established a strong foundation in branding, structure, and content. Our role was to challenge and refine strategic elements, offering lighter, clearer formats that enhanced the presentation of features, benefits, and pricing without compromising user experience.
We adopted a product-first approach, placing the platform at the center of the experience. This helped communicate the tool’s value at a glance and allowed users to quickly understand and project themselves into its interface.
The site was built to evolve. AdSecura’s marketing team can now manage and scale the platform independently, without technical dependencies.
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